Welcome to Choice Furniture

Furnishing your home in the Rockford area just got easier. Say "hello" to Choice Furniture, Rockford’s newest home furnishing store.  

No more furniture guesswork. You’ll find brand name furniture that looks great, feels great, and is great – at amazing prices!

You’ll find recliners that relax, sofas that scream comfort, bedrooms that become hideaways, mattresses that meow, and dining rooms that draw friends. Plus, you’ll receive hands-on-help to personalize your space and financing options so you can enjoy your new furniture immediately.

Come see us.

Your clear choice for home furnishings is right here, along Alpine and Newburg Roads.


Click on any of the logos below to visit any of the manufacturer Websites:

acme-furniture ashley-furniture beverly-hills-furniture
magic-sleep natures-sleep pulaski
surya-rugs titanic-furniture